Marketing and Content Coordinator

We are seeking a creative and detail-oriented Content Marketing Coordinator to join our dynamic marketing team. In this role, you will be responsible for developing and executing content strategies that enhance brand awareness, engage our audience, and drive traffic to our digital platforms. The ideal candidate will have a strong background in content management, digital marketing, and graphic design, with a passion for storytelling and a keen eye for detail.

Duties

• Envision, formulate and manage the implementation of all marketing efforts for the business, with the goal of generating as many sales leads for the company as possible
• Design, write, produce and coordinate all marketing materials and campaigns
• Manage company websites with daily postings on accounts
• Monitor lead sources
• Initiate and maintain contact with the media
• Develop and implement comprehensive content strategies across various channels including websites, social media, email marketing, and e-commerce platforms.
• Create engaging written content that aligns with our brand voice and resonates with target audiences.
• Optimize content for SEO using best practices to improve search engine rankings and increase organic traffic.
• Manage the content calendar to ensure timely delivery of all marketing materials.
• Stay updated on industry trends and competitor activities to identify new opportunities for content creation.
• Assist in the development of email marketing campaigns that drive engagement and conversions.